LEGAL
The complete offering terms are in an offering plan available from the sponsor. File No.CD13-0205. Sponsor: 435 West 50 Property Owner L.P. 5 East 17th Street, New York, NY 10003. Equal Housing Opportunity

The artist and computer renderings and interior decorations, finishes, fixtures, appliances and furnishings are provided for illustrative purposes only. Sponsor makes no representations or warranties except as may be set forth in the Offering Plan. Computer and artist renderings reflect the planned scale and spirit of the Building. Sponsor makes no representation as to the continued existence of any of the named establishments. Sponsor makes no representation that future construction in the neighborhood surrounding the Condominium will not result in the obstruction of the views from any windows and/or exterior space. Sponsor reserves the right to make substitutions of material, equipment, fixtures, finishes and appliances in accordance with the terms of the Offering Plan.

PRIVACY POLICY
435 West 50 Property Owner, P.C is committed to protecting the privacy of the users of our website. This statement discloses our privacy practices. The purpose of this statement is to inform you of: The kinds of information we collect from users of our website and how the information is used by us Whether we disclose any user information to third parties; How you can access, update or delete any information that we collect about you; and The security procedures ("privacy policy") we use to protect your personal information. By using our website, you're to this privacy policy. We reserve the right to change, modify, add, or remove portions of our Privacy Policy at any time. Please check this page periodically for changes. If you have any questions about our Privacy Policy, please e-mail us at info@stellatower.com

HOW WE COLLECT INFORMATION
You can visit www.stellatower.com without revealing any personal information. Our web servers collect the Internet Protocol addresses, but not the e-mail addresses, of visitors. This information can measure the number of visits, average time spent on the site, pages viewed, and other such statistics. In addition, you may be asked for information that identifies you, including your name, e-mail address, mailing address, zip code, telephone number, fax (collectively, "Personal Information"). You may also elect to provide such information to us by sending or responding to e-mails regarding certain listings or rvices offered in connection with.

HOW WE USE AND DISCLOSE YOUR INFORMATION
We collect, generate, retain and use your Personal Information for our own internal purposes in connection with the facilitation, recording and processing of any requests, communications, or interactions you may have with our website. We also automatically collect and store statistics and other information about you and your online activities on an aggregated, non-personally identifiable basis and in a manner that may allow us or our affiliated or related entities to improve our services to you. In addition, your Personal Information may also be used by us to provide you with information regarding our products and service.

COOKIES
Cookies allow websites to recognize you when you return and can keep track of information specific to you. Consistent with standard practices in the Internet industry, you may occasionally receive cookies from third parties to which you link from our website. If you prefer, you may set your browser to ask for your permission before you receive a cookie. We do not control these third party cookies, and they are not subject to our Privacy Policy.

INFORMATION SHARING AND DISCLOSURE
When you request information, we need to know your name, e-mail address, and mailing address. This allows us to process and fulfill your request. www.stellatower.com does not sell, trade, or rent your personal information to others. www.stellatower.com may provide aggregate statistics about our customers, sales, traffic patterns, and related site information to reputable third-party vendors, but these statistics will include no personal information.

DATA SECURITY
Data security is critical to us and thus all Personal Information is held in a secured database. While it is impossible to guarantee the complete security of any computer system and the data contained therein, our vendors are required to maintain and implement robust security policies and procedures that combine with available technologies in accordance with prevailing internet industry standards, all of which are designed to protect the confidentiality, integrity, and availability of your Personal Information. To the extent we are provided with social security numbers or personal financial information containing financial data, we comply with all applicable regulations regarding the confidentiality and safe disposal of such information.

ACCESSING, UPDATING OR DELETING INFORMATION COLLECTED ABOUT YOU BY US
If you wish to access, update, or delete contact information or preferences or personal information, please send an e-mail to info@stellatower.com. Please be aware, however, that we cannot always ensure that such corrections or deletions will immediately be made in our database.

TEAM

Absolute in their dedication to preserving Ralph Walker’s modernist masterpieces, the real estate developers behind the exceptionally successful Walker Tower – JDS Development Group and Property Markets Group – have once again collaborated to make Stella Tower a building without compare. This seasoned team’s goal is to ensure that every single aspect of Stella has been carefully considered, with enduring quality as its cornerstone.

Property Markets Group

Established in 1991 by Kevin Maloney and Elliott Joseph, Property Markets Group is a New York City-based real estate acquisition and development firm with real estate assets spread throughout the UnitedStates and abroad. PMG has successfully transformed underutilized assets into highly profitable operating properties for over 20 years. propertymg.com

JDS Development Group

JDS Development Group is a real estate development company formed by Michael Stern for the purchase and development of luxury residential real estate. JDS and its team of industry leading professionals have a wide range of experience and unique expertise in the fields of design and construction, hands on project management, results driven sales and marketing, and real estate related financing stemming from its development and construction of over four million square feet of property in various capacities in New York and Miami over the last several years. jdsdevelopment.com

STARWOOD CAPITAL GROUP

Starwood Capital Group is a private, U.S.-based investment firm with a core focus on global real estate. Since the group’s inception in 1991, the firm has raised approximately $23 billion of equity capital and acquired more than $45 billion in assets. Starwood Capital Group currently has $32 billion of assets under management.Starwood Capital Group maintains offices in Greenwich, Atlanta, San Francisco, Washington, D.C., Los Angeles, Chicago and Miami, and affiliated offices in London, Luxembourg, Paris, Frankfurt and Sao Paulo. Starwood Capital Group has invested in nearly every class of real estate on a global basis, including office, retail, residential, senior housing, golf, hotels, resorts and industrial assets. Starwood Capital Group and its affiliates have successfully executed an investment strategy that includes building enterprises around core real estate portfolios in both the private and public markets. starwoodcapital.com

CETRA RUDDY ARCHITECTURE D.P.C.

ARCHITECTS
CetraRuddy is an international award-winning architecture, planning and interior design firm driven by design excellence and the desire to create one-of-a-kind architectural experiences. Intellectually crafted projects are developed with a unique design sensitivity, resourcefulness and commitment to client objectives. Throughout the United States and abroad, CetraRuddy applies a problem-solving approach to projects across various sectors including residential, hospitality, education, cultural and commercial. CetraRuddy has designed sophisticated and urbane homes for the most discerning residents. The firm is the architect and interior designer for distinguished buildings such as Walker Tower, One Madison, 40 East 66th Street and Barbizon63. cetraruddy.com

SOTHEBY'S INTERNATIONAL REALTY

SALES & MARKETING
Founded in 1976 as a real estate service for clients of Sotheby's auction house, Sotheby's International Realty has sold some of the world's most extraordinary properties. The firm’s unique tools and techniques developed to successfully sell grand estates and luxury apartments have been reconceived and fine-tuned to market and sell exceptional new developments across New York City. Sotheby’s International Realty excels in providing sophisticated international marketing services and real estate insight to new development clients, delivering marketing programs designed to engage qualified consumers in key markets while drawing upon the global reach of the world-renown Sotheby’s brand. Through the combination of our expertise and powerful brand, together with the vision, experience and reputations of select developers, we attract the most discerning buyers locally, nationally and internationally.

Sotheby's International Realty, Inc. (www.sothebyshomes.com) is a member of the Sotheby’s International Realty® network, which currently has more than 17,000 independent sales associates located in approximately 800 offices in 61 countries and territories worldwide.

THE SEVENTH ART

BRANDING & MARKETING
The Seventh Art is a multi-platform, integrated brand-marketing company working in the Real Estate and Hospitality world.
They develop complete Brand Identity systems, produce all content in-house and deliver marketing material, interactive tools to support the sales Team. The Seventh Art has affiliate offices in London, Milano, Dubai, Hong Kong and New Delhi.

The Studio rethinks conventional approaches to Branding by understanding the unique Architectural aspects of a project as well as devising strategic marketing approaches to sales in Real estate and Hospitality.
Beyond Branding, the Seventh Art -composed of seasoned professional in an array of fields- is a content provider producing photography, film, 3d, CGI delivering Ad campaigns, print collateral and web interactive. Furthermore, the Studio is using social media for their preliminary analysis of the market and use it to create viral campaigns.

www.theseventhart.com

CREDITS:

Neighborhood and view photography: Michael Toolan
Model Unit Photography: Nico Arellano
Interior Design and Decoration: Jarvis Wong of JARVISSTUDIO